Magically Delicious Toothpaste
Brush with a burst of Lucky Charms flavor
Progress continues to advance at a rapid clip in the personal hygiene space.
A company called Hismile has filled a gaping hole in the segment with a Lucky Charms-flavored toothpaste. And it’s actually one of their less weird flavors.
Others include Smurfberry, Cinnamon Donut, Cotton Candy, Cookies & Cream, and for those with more sophisticated sugary palates, Tiramisu.
There’s a Simpsons toothpaste, Purple Squishee, inspired by the planet’s only food product unhealthier than Lucky Charms.
Or if you prefer something more grown up, a “Chilli Marg” flavor can set the mood before a night out with your friends.
There’s also a Piña Colada flavor, if you like piña coladas and, it only follows, gettin’ caught in the rain.
All these toothpastes have fluoride, bucking the non-fluoride trend promoted by the influential pro-cavities lobby.
But Hismile isn’t limiting itself to sugary tastes. Plenty of people prefer savory.
Ergo, Kentucky Fried Chicken flavored toothpaste.
I suppose it’s like brushing your teeth in the Colonel’s secret blend of 11 herbs and spices.
Hismile also sells a KFC-branded electric toothbrush, “with three dynamic cleaning modes, soft-tapered bristles, and a built-in timer.” I don’t know about you, but now when I think of oral health, I think of the Colonel.
Lucky Charms mascot Lucky the Leprechaun does not get his own toothbrush, which seems like a slight to me.
You have to give it to Hismile. They’ve carved out an unexpected niche in a category ruled by Procter & Gamble and Colgate, corporate giants with massive marketing budgets. Hismile has to do something different to get noticed, and they have.
And maybe their unusual flavors and sense of fun encourage brushing, too.
Because say what you will about these toothpastes, one thing’s undeniable.
They’re finger-lickin’ good.
The refill store near me sells toothpaste tablets. You put them in your mouth, bite down, and then start brushing with a wet toothbrush. The idea is to reduce plastic use and packaging, and the additives in some toothpastes. I will let you know what I think once I try them.
IF Sugary, weird, flavored toothpaste included xylitol - I would be more likely to support that concept
But children need less sugar in their lives for dental and long term health purposes …..so many are hooked on sugar like a drug, and they will be diabetic when they get to 35 40 45 years old. A few will see life themselves when they become adults how many of the sugar addicted people today have diabetes, drink more energy drinks, and then go on Monjaro or Ozempic GLPs for the pill that makes losing weight fast And with prolonged use, very dangerous.